Meghan Markle is facing renewed criticism over what some commentators describe as ongoing instability in her post-royal career. U.S. columnist Lee Cohen claims her ventures — including Netflix projects, Spotify, documentaries, and lifestyle launches — follow a repeating “doom loop” of hype, disappointment, and rebranding, with little lasting success.
Meanwhile, Meghan and Prince Harry are reportedly facing financial pressure after personally funding their As Ever lifestyle brand. Insiders say they invested millions upfront in luxury inventory, expecting global demand that has yet to materialize, raising fears of major losses if sales don’t accelerate.
Controversy also emerged after a website glitch allegedly revealed As Ever’s inventory, showing roughly $21.8 million worth of stock at sale value. Critics argue the brand may be overstocked, while sources close to the company insist sales exceeded expectations and negative narratives are misleading.
At the same time, royal experts doubt any reconciliation between the couple and their families. Meghan remains estranged from her father, Thomas Markle, while Harry’s relationship with King Charles and Prince William remains fractured amid illness and long-standing tensions.
Despite mounting criticism, insiders say Meghan views the situation as a moment for global expansion, not crisis, while experts warn the couple’s high-stakes strategy leaves little room for error.